The Great Big Salisbury Christmas Toy appeal

Require Consulatncy along with the full support from Love Salisbury, The Salisbury Journal and BBC radio Wiltshire, who will be running continual features all though Nov and Dec, this year we already have vast amount of businesses who have pledged to support and we will be displaying posters in retailers across the city, The City council as well as John Glen are also pledging support.

The Great Big Salisbury Christmas Toy Appeal 2020 was a massive success and all the businesses that got involved made a HUGE difference to the campaign, I am delighted to announce we will be running the appeal in 2021 in the attempt to reach even more vulnerable children of our community.


But we need YOU to Help. 

In 2020 we were all still feeling the effect the pandemic had on us and although for many, life has returned to some kind of ‘normality’, the families we helped last year in many cases are in a far more difficult financial position than 12 months ago. We only need to look at the reports coming from food banks and National media to see the situation right across the country.

So with a sprinkling of Christmas spirit I would love for us to do what we can to have a positive impact on those families that really need a Christmas this year. The thought of any child not having a present to open from Father Christmas is awful, so let’s do what we can to help as many as we possibly can.

So, what are we asking for?


Your pledge to support us again in 2021 in any way you can.


  • Collect Toys from your staff and customers.
  • Sponsor an advent calendar window with Salisbury Radio and have a business shout out on your chosen day £100
  • Ask for monetary donations from your staff, friends, and family and either purchase new toys yourself or simply add the funds to our just giving page.
  • Display posters in your place of work showing your support of the Appeal
  • Post like crazy all over your Social Media
  • Or literally any idea you may have, every single penny or toy makes a BIG difference.


Here are some facts about last year’s appeal and just how successful it was.

We purchased and delivered over 600 brand new toys and stocking fillers, delivered to over 200 individual children


We purchased the entire Amazon wish list for Little Folly’s Children centre

We ensured the Women’s refuge had a toy room and gifts for children fleeing violence over the Christmas period

We enabled parents estranged from their children based at Alabare to have toys to give to their children

We gave the Hospice an entire van full of toys for children visiting loved ones on Christmas day

In total we estimate in excess of 400 children who wouldn’t have normally received anything last year, all had at least 2 Christmas presents and stocking fillers delivered in a Santa’s sack and it was ALL THANKS TO YOU.

And The Appeal was a finalist for Salisbury Journal charity fundraiser of the year.

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